Packaging Revamp Design

Packaging Revamp Design

Fashion Forms is sold in many different retail stores and smaller boutiques. Examples include, but are not limited to: Walmart, Target, Nordstrom, Dillards, Macy's, ASOS, etc. Lingerie Solutions® is a brand of Fashion Forms and is the Brand name on our Walmart and Target packaging.

 

Walmart's Old Design

 
Walmart-Package-Faces.jpg
WM Backless Strapless.jpg
 

I supplied Walmart and the VP of Fashion Forms with 5 design options and they chose to combine two of the designs together. The two options we combined are below.

 

Design Elements:

Walmart wanted a cooler and softer gray, and Pantone 431C was the perfect fit.

Screen Shot 2018-07-17 at 10.25.49 AM.png
 

Final Product

 
Screen Shot 2018-07-17 at 10.22.14 AM.png

Although this is the final product, our printer in China uses a quality of paper that prints with a green and yellow tint. We are currently in the process of color matching with our local printer. If you notice any color differences in stores, we are aware and this is an on going processes. 

#StayStrongDemi

#StayStrongDemi

My Future Tattoo

My Future Tattoo